Product feature videos are heavy hitting on education and entertainment, and showcase the product in action with crave-worthy imagery. They’re perfect for dishing out the details of your latest launch and communicating the consumer benefits too.
Prep: Creative consultation, project treatment, talent casting, storyboards, production calendar
Production: Location rental, talent fees (hands), crew fees, equipment rentals, insurance, etc.
Post: Editing (rounds of revisions), graphics, color correction, global music license, and sound mix
Global, in perpetuity usage rights